The continuing evolution of mixed-use design
August 22, 2007 by cityscape commentChain Store Age, a national trade publication for the shopping center industry, produced a special section on mixed-use projects around the country. CityScape was one of the projects featured in which it would "reinvigorate downtown Phoenix...providing a uniquely urban experience."
But Phoenix isn't the only community experiencing tremendous growth with mixed-use. Communities like Atlanta, Memphis and Myrtle Beach are among the cities with active projects. Conumers in these cities, just like in Phoenix, see the advantages of mixed-use projects:
- Rising gas prices and suburgan sprawl have impacted people's shopping habits and where they choose to live in relationship to work and play - convenience is key;
- Consumers want an "experience" when they shop and dine in their leisure time;
- Additional or expanded open spaces; and
- New retail and dining options that haven't been offered in traditional shopping environments.
CityScape will strive to bring these elements to downtown, creating a new hub for the city of Phoenix.
For more, visit www.chainstoreage.com





















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